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Since the mid-1990s, businesses, governments, and other large organizations have poured billions of dollars into implementing enterprise resource planning (ERP), supply chain, and customer relationship management (CRM) systems to help them re-engineer work processes, eliminate inefficiencies, increase productivity, and drive business change. These efforts have met with varying degrees of success. Clearly, global productivity has risen steadily, and many businesses owe their survival to improvements that would have been impossible without radical changes to business process systems. At Microsoft, we are working to provide a better way. We believe that the key to helping businesses become more agile and productive in the global economy is to empower individual workers by giving them tools that improve efficiency and enable them to focus on the highest-value work. A new generation of software is an important ingredient for making this happen. In this webcast, we showcase Microsoft thought leadership in the business applications space, and we explain the business value created by uniting business process management software with personal productivity software.
Presenter: Val Draper, CRM Partner Technical Specialist, Microsoft Corporation
Val Draper is a customer relationship management (CRM) partner technical specialist for the Partner Development Team. A Microsoft employee for almost 14 years, Val has worked with Microsoft CRM since its inception. Based in Watertown, South Dakota, Val has held numerous positions with Microsoft, including roles in sales and partner account management.